This commerical/segment is now in the top 3 most “fun” things I’ve seen in CrossFit. Any of you who know me relatively well will be able to see why.
Bottom line… go ahead and say CrossFit sold out. This “campaign” of theirs is going to spread the word to so many more people than we can even imagine.
Brace yourselves…. the “Sport of Fitness” really has arrived. The next 3 months leading up to Regionals are going to be NUTS!
Yesterday was our very own Alon’s birthday! Alon has done more in the last 6-8 months to inspire everyone around him (myself most DEFINITELY included) than, probably, anyone else I know.
His dedication to his fitness, his diet and his CONSTANTLY positive and motivated attitude is just an absolute joy to be around… 100% of the time.
Oh. He’s also getting pretty strong, too.
Yesterday, on his 29th birthday, he did a little bit of Shoulder Press.
He put up 170lbs… twice… in a row.
(If you think that since his feet moved so it doesn’t count…. shut up.) 🙂
Alon definitely qualifies for BEAST MOOODE!!
Today’s Thought of the Day:
Skinny does NOT equal beautiful.
For me, I think healthy is beautiful.
I’ve been sitting on sharing this video all morning because I wanted to write some deep and thoughtful message to go along with it, but I just don’t have it today. Instead, just enjoy this incredible message…. and BELIEVE it!
I love watching videos like this!
As they say in the video, by The Journey TV: “Let’s Change our Paradigm”
I’m a huge CrossFit Nerd and my friends know that. However, to be honest, many of the “CrossFit Games” videos that are put together don’t do it for me. They’re comprised of clips that I’ve seen a million times, with the story I watch as it unfolded… it’s just not exciting enough for me.
This video below is AWESOME though. In under 3 minutes, everyone can see just how FAST the CrossFit Games event has grown over the last 5 years. This stuff is so cool. Last year, 26,000 people signed up to compete. I can’t even imagine what this year is going to bring!
The 2012 CrossFit Games Beta website has been released, and the official sign-ups go live on February 1st! THAT’S ONLY 9 DAYS AWAY!!
Are you curious about the dates for this year’s competition? Here’s the excerpt directly from the website!
“The 2012 CrossFit Games season is almost here! Registration for the Open begins on February 1. We will announce the first Open workout on February 22. After five Open workouts, one each week, the top 60 men, 60 women, and 30 teams in each region will qualify to compete at one of 17 Regional competitions.
This year, Regionals will take place over the course of five weekends from April 27 to May 27. The venues have not been announced yet. Many venues are different from last year, so don’t book your travel yet. Regional locations will be announced in early February.
The Regional competitions will follow a similar format to 2011. Over the course of three days, the Region’s best men, women, and teams will compete for a precious few Games qualifying spots. The Regional workouts will be released on Wednesday, April 18.
This year, all athletes who hope to compete at the Games will compete at Regionals, so make sure you get out there and see the stars in action. Volunteer registration for Regionals will open up the Games site in February.
Below are the dates for each Regional:
April 27-29 (South East, South Central, Canada West)
May 3-6 (Mid Atlantic, South West, Africa, Asia)
May 11-13 (Central East, SoCal, Canada East, Latin America)
May 18-20 (North Central, NorCal, Australia)
May 25-27 (North East, North West, Europe)”
Yep, nerves are starting to build already. Only one month to go.
Most of you won’t like this, but I saw it today and HAD to share.
Heavy Metal is a genre of music that most people can’t really get behind. Partly because it’s so loud, partly because it’s usually so angry and partly because you can barely understand the lead singer’s screaming voice.
At least you can understand this one… LOVE this video! (Original post from Gawker.com)
Today’s post on “The Pursuit of Paleo” will explain, very simply, the impact that foods will have on our ingrained “nutritional teeter-totter” (I hope Nicole Carroll of CFHQ didn’t patent/copyright that term in her speech about it! At least I’ll reference you guys to my favorite “Paleo” video of all-time. Part 1 is here. Here’s Part 2). Any food that you put in your body will have some sort of effect on your “PH scale” (rated from a score of “0” for Acid to 14 for Alkaline).
This short video does a great job of explaining how, and WHY, the human body needs to maintain a balance for us to stay healthy, and briefly lists some of the major consequences of what happens when either that balance is lost, or when the body needs to work extra hard to maintain it. Imbalances in this scale (as stated in the video) usually stem from the over-consumption of acid-forming foods and beverages, and unhealthy stress in our lives.
From the video:
“Another general rule is the more processed the food, the more acidic it will be.” Hmm… where have we heard that before?
However, while too much acidity in our diet is definitely bad for us, just because a food is acidic does NOT mean it’s bad for you! It’s all about the balance and the QUALITY of the food we eat.
***Let me note, the video featured in this is not a post that focuses on a “pro-paleo” position. I don’t want to incorrectly give that impression.***
What I’m suggesting, is that by being more aware of what we put into our bodies, by learning about the impact that foods have on our “PH balance” as humans AND by following a nutritional guideline of “meat and vegetables, nuts and seeds, some fruit, little starch and no sugar,” (taken from CrossFit.com) that we will be healthier.
Period.
Education is power, so hopefully I’m dropping some knowledge on you guys and gals. 🙂
Enjoy. (Thanks for sharing this video, Trish!)
There was a CrossFit commercial. On TV. During the NFC Divisional Championship game (that’s football, Juli). That means, I can only guess, that a few MILLION more people saw what CrossFit is all about for the first time.
I was sitting there at a lunch with my friend watching it at a bar (because I knew it would be on during the game), and for the entire commercial, I was just smiling and fist-pumping in my seat. What an idiot! The commercial was over and I said to my friend… “I know I had NOTHING to do with creating that commercial, but WOW did I feel proud watching it!”
A lot of people are saying that CrossFit has “sold out” now due to their partnership with Reebok, but I say, “if our goal is to change lives for the better and make people healthier, why does it matter HOW they hear about it?” I love it. Check out the commercial below.
To accompany that, another short video was released with CrossFit Founder, Greg Glassman, talking about what CrossFit is all about.
So… did CrossFit “sell out”? Well, to jump on a bandwagon that almost certainly saw an INCREASE in the “trending” that #CrossFit and #Reebok must have had on Twitter after the commercial was debuted yesterday, Hamilton Nolan (blogger from Gawker.com?) released a piece this morning on CrossFit.
The title of his post: Crossfit Is Over
Go ahead and click that title and read the full post over on the site (it’s pretty short), but the point of the post was to say that now Reebok has partnered with CrossFit, that the program is less “underground.” Does that therefore make the program less effective, too? And a partnership with Reebok? “Yeah. Not even one of the cool shoe brands,” he says.
Some of the things he says in the piece (pasted word-for-word):
“Next thing you know Crossfit gyms will be popping up at ever suburban strip mall from here to San Diego, and wealthy stay at home moms will start showing up after their yoga classes, and Jillian Michaels will make a Crossfit DVD, and there will be a Crossfit reality show and some MTV kid will get MADE, into someone who can do 20 pullups. And then there will be the inevitable Under Armour- Reebok- Nike Crossfit sneaker wars, until every Crossfit club is owned and branded, and there will be a pro tour and youth leagues and fashion shoots and celebrity endorsements and doping scandals and cheating.”
Actually guys…. he’s right. It’s been heading in that direction for some time, as we can all tell. You know why? Because people, athletes, companies… are starting to MAKE MONEY with CrossFit. You know where else that happens? Every other professional sport.
Again, though, back to my point, and my stance on the subject…. I don’t train/coach/(live?) CrossFit to make money from it. I do it because it’s hands-down the most effective physical training program I’ve ever come across. I do it because I’ve physically seen it change people’s lives for the better (my own included), not because Reebok now makes “CrossFit Shoes”.
(Sidenote: shoes I will likely NEVER own because of how expensive they are…)
So, is he right in saying “And Crossfit will be full of *ssholes. Too bad.”? No. I think there will be the same ratio of cool people to *ssholes as there is right now. As the sport continues to change, it’s core will still be the thousands of people who do it for the right reasons… and those regular, normal, everyday people are awesome!
You know what WON’T change, even when (even more) celebrities and professional sports teams start using CrossFit, though? I still won’t choose to associate with any of those people.
Final Thoughts:
CrossFit is quickly turning into two different things.
First is CrossFit as a workout program and fitness regimen. This side of CrossFit does, and ALWAYS WILL, be appropriate for anyone. Yes. Anyone can do CrossFit… (And personally, I think everyone SHOULD)
The second is CrossFit as a legitimate Competitive Sport. This is where there will be multi-million dollar prize packages, multi-million dollar sponsorships, scandals and controversies, celebrities, glitz and glam. That just comes with the territory, people. The difference between this and every other sport out there, is when people are in the stands watching the CrossFit Games, almost all of the fans are active participants in the same activities. So, even though we don’t lift as much weight, and move as quickly as those “elite firebreathers”… we share in what they do moreso than any other sport.
That’s one of the biggest differences in CrossFit to me. We all get it. And whether you’re the best athlete in your gym, or a first-timer getting off of the couch for the first time in a decade, we’re all on the same level…. we’re all trying to be “better than yesterday.”
So, while CrossFit may have “sold out” depending on who you ask…. CrossFit is most definitely NOT over.
Nice little rant today, huh?
Post your thoughts to comments!
I don’t know how to ride a motorcycle. Jason Britton does. He’s kind of good at it, too.
I really liked hearing how he talked about his bike. It reminded me about how we all focus on nutrition in CrossFit, it takes that intimate knowledge of what you’re “fueling” yourself with in order to really hit full stride in performance.
When all is good, you can usually tell. When things don’t go as planned, or you slack on your maintenance (a bad weekend of eating, for example) you can usually tell that, too!
I hope you like the video.
Today’s “Thought of the Day”:
The crew at Mundo CrossFit in Madrid is sexy and they know it!
How’s this video for a gym turning into a fun community? YOu become friends with the athletes around you for the one hour you’re there for class every day…. but that also translates into caring about them as people. When you surround yourself with people you care about, your “family” grows quite a bit, and it shows. Well done, folks!
Happy Friday the 13th, everyone…. What have I got for you to start off your day?
Probably one of the coolest “CrossFit” commercials I have ever seen. Yeah, I know…. it’s by Reebok. Has the “mainstream corporate takeover” become official?
Does Reebok own CrossFit? Or is CrossFit SINGLE-HANDEDLY revitalizing the entire Reebok Brand?
Either way, I really like the commercial 🙂
Smashby's Training Blog 